How Can ArchAgent Help You Attract More Buyers?
Attract more buyers by creating top-notch property marketing and by efficiently getting that marketing in front of the highest number of (and most qualified) prospects. ArchAgent provides a complete set of tools to help you do that.
Step 1: Provide Quality Information with Instant Access
Harness the Power of the Internet
Don’t let your listings hide inside your brokers IDX where interested buyers can’t find it. Market your property using the ArchAgent Single Property Website to leverage the power of the Internet. With our easy-to-use site builder, you can create a full-featured Website with a unique Web address and a complete section promoting you, the agent, in less than 30 minutes.
Make the Most of Mobile Technology
Nearly 75% of potential buyers drive by a property before contacting an agent. This is a great opportunity to providing instant access to property information.
Market your properties using the ArchAgent PowerLine and Mobile Marketing service to provide instant access while the prospect’s interest is high. In less than 15 minutes, you can create the PowerLine and Mobile Marketing content, including recorded info, SMS property info and agent business card, and photos for viewing on cell phones.
Step 2: Leverage Viral Marketing
Understand the Power of Syndication
The Internet has changed public expectations about access to information.
Today's buyers expect to be able to access and share information quickly and
conveniently. With all of the public options available, agents can no longer
count on prospective buyers to be limited to MLS data to search for homes.
Using ArchAgent's Single Property Websites, you can leverage the viral
nature of Internet information.
Use ArchAgent to syndicate your listings to the most popular public search
sites including Zillow, Trulia, Oodle, Craigslist and others. Other vendors
sell this feature for a subscription fee - it's included at no additional
cost with ArchAgent.
Viral Marketing to Your Sphere of Influence
Use the HTML Flyer feature to send the Website to your contacts via email. Even better, have your seller send the HTML Flyer to all their friends and neighbors for a truly powerful viral marketing effect.
Optimize Your Site for Search Engines
Trying to get search engines to find your property within an ordinary
realtor Website is nearly impossible. Using a Single Property Website, when
a buyer searches the property address, our automatic SEO tools make it far
more likely your property Website will be at the top of the list.
A Search Optimization Strategy That Works:
We automatically submit your property to the most popular search engines for
you. By taking the following steps, you can dramatically improve your
search engine exposure.
Link your Single Property Websites to your agent Website (and
vice-versa) and your social networking sites. This enhances the page ranking
for all of them. Prospects searching for the property address will likely
see your agent Website and your other listings as well.
Add custom keywords to the Website metadata including the
neighborhood name and your other areas of specialization.
Create a Google Analytics Account and use our Web tools to analyze
the statistics on how prospects found your site. This helps you fine-tune
the search elements for even better results.